
Today I had the pleasure of listening to Peter Shankman (@skydiver) talk social media at the Triangle Interactive Marketing Association monthly luncheon. This was one of the best social media talks I’ve heard, as @DjWaldow pointed out, it was on par with @GaryVee.
I tried to take notes on his big points, I’m dumping them here with a little bit of formatting. My thoughts are in italics. Please feel free to ping me for clarification.

Talking about Where The Hell Is Matt (showed the video)- You forward this because you want to, not because he asked you to. You’re gonna go home and find it and send it to all of your friends. You’ll be 4 months late, and a bit of a loser, but that’s cool. I love this guy - he’s hilarious
In ‘96 people though the internet was AOL, people would say “I use AOL to DL pics of Pamela Anderson, how could you do something for business with that.
In order for something to become viral 10-15 years ago it had to be really good. You couldn’t just copy and paste it, you had to work to spread it on. this goes back to what I said, it’s about enabling
